The Housing Project

Discourses, Ideals, Models and Politics in 20th-Century Exhibitions

Gaia Caramellino (Editor), Stéphanie Dadour (Editor),

Category: Architecture and Urban Planning, History, History 1800-present, Urban Studies

Language: English

ISBN: 9789462701823

Publication date: March 4, 2020

€59.50 (including 6% VAT)

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Number of pages: 328

Size: 230 x 170 x 16 mm

Number of illustrations: 156

Illustrations and other content description:
Colour and b&w illustrations Guaranteed Peer Reviewed Content

Stock item: 133933

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The role and impact of housing exhibitions in architectural culture

Throughout the twentieth century housing displays have proven to be a singular genre of architectural and design exhibitions. By crossing geographies and adopting multiple scales of observation – from domestic space to urban visions – this volume investigates a set of unexplored events devoted to housing and dwelling, organised by technical, professional, cultural or governmental institutions from the interwar years to the Cold War. The book offers a first critical assessment of twentieth-century housing exhibits and explores the role of exhibitions in the codification of notions of domesticity, social models, policies, and architectural and urban discourse. At the intersection of housing studies and the history of exhibitions, The Housing Project not only offers a novel angle on architectural history but also enriches scholarly perspectives in urban studies, cultural and media history, design, and consumption studies.

This publication is GPRC-labeled (Guaranteed Peer-Reviewed Content).
Contributors: Tamara Bjažić Klarin, Gaia Caramellino, John Crosse, Stéphanie Dadour, Rika Devos, Fredie Floré, Johanna Hartmann, Erin McKellar, Laetitia Overney, José Parra-Martínez, Mathilde Simonsen Dahl, Eva Storgaard, Ludovica Vacirca

Introduction: Exhibiting Housing GAIA CARAMELLINO & STÉPHANIE DADOUR

PART 1 TRANSLATING MODELS AND CONCEPTS THROUGH HOUSING EXHIBITIONS Staged Interiors as Urban Spectacle: The Exhibitions New Homes (1920) and Form and Colour, an Exhibition of Spatial Art (1924), Oslo, Norway MATHILDE S. DAHL
Curating the Collective House: The Popularization of a new Housing Model in 1930s Sweden EVA STORGAARD
Living, Working, Playing: Ernö Goldfinger’s Planning Exhibitions, 1943–46 ERIN MCKELLAR
Between Tradition and Modernity: Making Housing Women’s business. The Flat-Referendum, Salon des Arts Ménagers, Paris, 1959 STÉPHANIE DADOUR & LAETITIA OVERNEY
Schooling the Eye in Modern Home Comforts: Spatial Concepts in the neues wohnen (new dwelling) Exhibition of 1949 JOHANNA HARTMANN
PART 2 HOUSING EXHIBITIONS AS SITES OF MEDIATION Exhibition as Cultural Struggle: Domestic Architecture of the San Francisco Bay Region (1949), between the Question of Regionalism and the International Style JOSÉ PARRA-MARTÍNEZ & JOHN CROSSE
Multiple Modernisms: Negotiating Housing Models and Discourses during the New Deal at MoMA, 1932–1944 GAIA CARAMELLINO
The American House behind the Iron Curtain: Circulating Built in USA in the Eastern bloc LUDOVICA VACIRCA
Housing Exhibitions in Croatia in the 1930s and 1950s – from the Subversive Critical Platform to the Vehicle of the New Ideology TAMARA BJAŽIĆ KLARIN
Synthesizing “the problem of the home”: The Buildings and Dwellings Pavilion at the Brussels World’s Fair of 1958 FREDIE FLORÉ & RIKA DEVOS

Illustration credits Index (People and Places) About the authors

Gaia Caramellino

Gaia Caramellino is assistant professor in history of architecture at the Department of Architecture and Urban Studies, Politecnico di Milano. She is a member of the Board of the PhD in “Architecture. History and Project”, Politecnico di Torino.

Stéphanie Dadour

Stéphanie Dadour is associate professor of history and theory of architecture at the École nationale supérieure d’architecture de Grenoble. She is a member of Laboratoire des Métiers de l’Histoire de l’Architecture (ENSAG) and of Laboratoire Architecture, Culture et Société (ENSA Paris-Malaquais UMR AUSser).

Les dix contributions rassemblées dans l’ouvrage s’attachent à éclairer, non le XXe siècle, mais une période particulièrement cruciale de l’histoire du logement (entre 1920 et 1960), de la crise aiguë qui caractérise l’entre-deux-guerres à la production de masse des années de croissance en passant par les problématiques spécifiques de la reconstruction. Elles montrent de manière particulièrement explicite la manière dont l’exposition d’architecture, souvent parée de vertus didactiques comme le rappelle Eva Storgaard, va s’imposer comme un efficace outil de promotion des politiques et des actions publiques, mais aussi de fixation et de circulation des modèles et des typologies.

Eléonore Marantz, Critique d’art,

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